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Salesforce.com for dummies

Author: Liz Kao; Matt Kaufman
Publisher: Hoboken, NJ : John Wiley & Sons, Inc., [2014]
Series: --For dummies.
Edition/Format:   eBook : Document : English : 5th editionView all editions and formats
Summary:
Your fun and easy introduction to Salesforce.com and its latest tools. The frontrunner in the customer relationship management (CRM) market, Salesforce.com has a rapidly expanding influence over the way companies across the globe interact with their clientele. Salesforce.com For Dummies lends you an edge in building those relationships and managing your company s sales, marketing, customer service, and support  Read more...
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Genre/Form: Electronic books
Electronic book
Additional Physical Format: Print version:
Kao, Liz.
Salesforce.com for dummies.
Hoboken, NJ : John Wiley & Sons, Inc., [2014]
(DLC) 2013954219
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Liz Kao; Matt Kaufman
ISBN: 9781118825846 1118825845 9781118825839 1118825837
OCLC Number: 876744621
Notes: Includes index.
Description: 1 online resource.
Contents: Salesforce basics. Looking over Salesforce ; Navigating Salesforce ; Personalizing your system --
Keeping track of customer relationships. Managing accounts ; Developing contacts ; Collaborating with Chatter ; Managing activities ; Sending e-mail --
Driving sales with Sales Cloud. Prospecting leads ; Tracking opportunities ; Tracking products and price books ; Managing your partners --
Optimizing marketing with Marketing Cloud. Driving demand with campaigns ; Driving sales effectiveness with content management --
Delighting customers with Service Cloud. Performing fast and accurate support ; Managing your contact center with Service Cloud --
Measuring overall business performance. Analyzing data with reports ; Seeing the big picture with dashboards --
Designing the solution with Force.com. fine-tuning the configuration ; Customizing Salesforce with force.com ; Extending beyond CRM with the platform ; Migrating and maintaining your data --
The part of tens. Ten ways to drive more productivity ; Ten keys to a successful implementation.
Series Title: --For dummies.
Responsibility: by Liz Kao and Matt Kaufman.

Abstract:

Your fun and easy introduction to Salesforce. com and its latest tools The frontrunner in the customer relationship management (CRM) market, Salesforce. com has a rapidly expanding influence over  Read more...

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