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Sampling the universe : the growth, development and influence of market research in Britain since 1945

Autor Colin McDonald; Stephen King; John Goodyear; Market Research Society.
Vydavatel: Henley-on-Thames : NTC Publications in association with the Market Research Society, 1996.
Vydání/formát:   book_printbook : EnglishZobrazit všechny vydání a formáty
Databáze:WorldCat
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Detaily

Žánr/forma: History
Typ dokumentu: Book
Všichni autoři/tvůrci: Colin McDonald; Stephen King; John Goodyear; Market Research Society.
ISBN: 1899314512 9781899314515
OCLC číslo: 37928940
Poznámky: Includes index.
Popis: ix, 294 pages : illustrations ; 25 cm
Odpovědnost: Colin McDonald and Stephen King ; edited and introduced by John Goodyear.

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