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Scaling lean : mastering the key metrics for startup growth

Author: Ash Maurya
Publisher: New York : Portfolio/Penguin, [2016]
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong, "--Amazon.com.
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Document Type: Book
All Authors / Contributors: Ash Maurya
ISBN: 9781101980521 1101980524
OCLC Number: 948427187
Notes: Includes index.
Description: ix, 290 pages : illustrations ; 21 cm
Contents: Part 1 Defining Progress --
Chapter 1 Traction Is the Goal --
Chapter 2 The Back-of-the-Envelope Business Model Test --
Chapter 3 Build a Traction Model --
Part 2 Prioritizing Waste --
Chapter 4 The Customer Factory Blueprint --
Chapter 5 Benchmark Your Customer Factory --
Chapter 6 Finding Constraints --
Part 3 Achieving Breakthrough --
Chapter 7 The Art of the Scientist --
Chapter 8 Seven Habits for Highly Effective Experiments --
Chapter 9 Dealing with Failure --
Chapter 10 Avoiding the Curse of Specialization --
Chapter 11 Hold Yourself Accountable.
Responsibility: Ash Maurya.

Abstract:

"Scaling Lean offers an invaluable blueprint for modeling startup success. You'll learn the essential metrics that measure the output of a working business model, give you the pulse of your company, communicate its health to investors, and enable you to make precise interventions when things go wrong, "--Amazon.com.

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