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Self publishing : Entrepreneur magazine's step-by-step startup guide.

Author: Entrepreneur Press.
Publisher: [Irvine, Calif.] : Entrepreneur Press, ©2012.
Series: Entrepreneur magazine's step-by-step startup guides.
Edition/Format:   eBook : Document : English : 3rd ed
Summary:
"Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena, whether it is self-publishing your own book or providing professional services for others who want to self-publish. Our experts reveal the tricks of the self-publishing trade: how to  Read more...
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Genre/Form: Electronic books
Handbooks and manuals
Handbooks, manuals, etc
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Entrepreneur Press.
ISBN: 9781613082232 1613082231
OCLC Number: 817896256
Notes: Title from PDF title page (EBL, viewed February 26, 2013).
Includes index.
Description: 1 online resource (1263 pages).
Contents: 1. The write stuff --
2. Self-publishing 101 --
3. Plotting your bestseller --
4. Your publishing house --
5. Your startup finances --
6. More bookkeeping --
7. Writing and designing your book --
8. Pricing and selling --
9. Stepping into the spotlight --
10. Advertising and marketing --
11. Selling in cyberspace --
12. Controlling your finances --
13. Looking ahead --
14. Bestseller or bomb?
Series Title: Entrepreneur magazine's step-by-step startup guides.

Abstract:

"Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena, whether it is self-publishing your own book or providing professional services for others who want to self-publish. Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more"--Provided by publisher.

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