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Selling the American way : U.S. propaganda and the Cold War

Author: Laura A Belmonte
Publisher: Philadelphia : University of Pennsylvania Press, 2008.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
In 1955, the United States Information Agency published a lavishly illustrated booklet called "My America." Assembled ostensibly to document "the basic elements of a free dynamic society," the booklet emphasized cultural diversity, political freedom, and social mobility and made no mention of McCarthyism or the Cold War. Though hyperbolic, "My America" was, as this author shows, merely one of hundreds of pamphlets  Read more...
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Genre/Form: History
Additional Physical Format: Online version:
Belmonte, Laura A.
Selling the American way.
Philadelphia : University of Pennsylvania Press, 2008
(OCoLC)756583473
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Laura A Belmonte
ISBN: 9780812240825 0812240820 9780812221190 0812221192
OCLC Number: 213384931
Description: 255 pages : illustrations ; 24 cm
Contents: The Truman years --
The Eisenhower years --
Defining democracy: images of the American political system --
Selling capitalism: images of the economy, labor and consumerism --
"The red target is your home": images of gender and the family --
"A lynching should be reported without comment": images of race relations --
The costs and limits of selling "America."
Responsibility: Laura A. Belmonte.
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Abstract:

Selling the American Way documents how U.S. officials defined and defended the "American Way of Life" in a quest to promote democratic capitalism and discredit communism, but faced great difficulties  Read more...

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"Well researched and clearly written, Selling the American Way is a welcome addition to a fast-growing body of literature on propaganda and the 'cultural Cold War.'"-Journal of American History Read more...

 
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