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The semiotics of Emoji : the rise of visual language in the age of the Internet

Author: Marcel Danesi
Publisher: London ; New York : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, [2017] ©2017
Series: Bloomsbury advances in semiotics.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Emoji have gone from being virtually unknown to being a central topic in internet communication. What is behind the rise and rise of these winky faces, clinking glasses and smiling poos? Given the sheer variety of verbal communication on the internet and English's still-controversial role as lingua mundi for the web, these icons have emerged as a compensatory universal language. The Semiotics of Emoji looks at what  Read more...
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Genre/Form: Interactive multimedia
Additional Physical Format: Print version:
Danesi, Marcel, 1946-
Semiotics of Emoji.
London ; New York : Bloomsbury Academic, an imprint of Bloomsbury Publishing Plc, 2017
(DLC) 2016029227
(OCoLC)958585724
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Marcel Danesi
ISBN: 9781474282017 1474282016
OCLC Number: 1056147360
Description: 1 online resource (viii, 197 pages) : illustrations.
Contents: Emoji and writing systems --
Emoji uses --
Emoji competence --
Emoji semantics --
Emoji grammar --
Emoji pragmatics --
Emoji variation --
Emoji spread --
Universal languages --
A communication revolution?
Series Title: Bloomsbury advances in semiotics.
Responsibility: Marcel Danesi.

Abstract:

Emoji have gone from being virtually unknown to being a central topic in internet communication. What is behind the rise and rise of these winky faces, clinking glasses and smiling poos? Given the sheer variety of verbal communication on the internet and English's still-controversial role as lingua mundi for the web, these icons have emerged as a compensatory universal language. The Semiotics of Emoji looks at what is officially the world's fastest-growing form of communication. Emoji, the colourful symbols and glyphs that represent everything from frowning disapproval to red-faced shame, are fast becoming embedded into digital communication. Controlled by a centralized body and regulated across the web, emoji seems to be a language: but is it? The rapid adoption of emoji in such a short span of time makes it a rich study in exploring the functions of language. Professor Marcel Danesi, an internationally-known expert in semiotics, branding and communication, answers the pertinent questions. Are emoji making us dumber? Can they ultimately replace language? Will people grow up emoji literate as well as digitally native? Can there be such a thing as a Universal Visual Language? Read this book for the answers. --

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