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Service Asia : how the tigers can keep their stripes

Author: Gerard Tocquer; Chan Cudennec
Publisher: Singapore ; New York : Prentice Hall, 1998.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

Examines the best service organizations in Asia, and marketing with an Asian perspective. Each chapter deals with a different company, and applies their service angle to a particular part of  Read more...

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Additional Physical Format: Online version:
Tocquer, Gerard.
Service Asia.
Singapore ; New York : Prentice Hall, 1998
(OCoLC)647130306
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Gerard Tocquer; Chan Cudennec
ISBN: 0139786023 9780139786020
OCLC Number: 41143151
Notes: Revised edition of: How the tigers got their stripes.
Description: xii, 212 pages : illustrations ; 23 cm
Contents: The Service Temple --
Creating Service Value --
Inculcating a Service Value Strategy --
Customer Focus --
Total Employee Involvement --
Measurement --
Continuous Improvement --
Communicating Service Value --
Preparing for the Future.
Other Titles: How the tigers can keep their stripes
Responsibility: Gerard A. Tocquer, Chan Cudennec.

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