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Shipping company strategies : global management under turbulent conditions

Author: Peter Lorange
Publisher: Amsterdam ; San Diego, CA ; Oxford : Elsevier, 2005.
Edition/Format:   Print book : English : 1st edView all editions and formats
Summary:

About developing implementable strategies for shipping firms. This book takes a close look at the challenge of driving one's strategy towards niches, with a spotlight on how to find a viable  Read more...

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Document Type: Book
All Authors / Contributors: Peter Lorange
ISBN: 0080446116 9780080446110
OCLC Number: 57282005
Description: xiii, 196 pages : illustrations ; 25 cm
Contents: Ch. 1. A truly challenging industry : shipping company strategies --
Ch. 2. Commodity-based shipping : playing the market --
Ch. 3. The drive toward non-commodity segments --
Ch. 4. Portfolio strategies --
Ch. 5. Organizational issues --
Ch. 6. The future of the industry.
Responsibility: Peter Lorange.

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