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收買感官信仰品牌 : 打破商標後, 品牌還剩什麼? /
Shou mai gan guan xin yang pin pai : da po shang biao hou, pin pai huan sheng sheng me?

Author: 林斯壯 (Lindstrom, Martin, 1970- ) 馬汀.林斯壯(Martin Lindstrom)著 ; 李振昌譯. 李振昌. ; Lin si zhuang, (Lindstrom Martin 1970- ); Martin Lindstrom; Zhenchang Li
Publisher: 商智文化出版 ; 大和書報總經銷, Tai bei shi : Shang zhi wen hua chu ban ; [Tai bei xian xin zhuang shi] : Da he shu bao zong jing xiao, 2005[min 94]
Series: Business point, 42
Edition/Format:   Print book : Biography : Elementary and junior high school : Chinese : Di yi banView all editions and formats
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Material Type: Biography, Elementary and junior high school
Document Type: Book
All Authors / Contributors: 林斯壯 (Lindstrom, Martin, 1970- ) 馬汀.林斯壯(Martin Lindstrom)著 ; 李振昌譯. 李振昌. ; Lin si zhuang, (Lindstrom Martin 1970- ); Martin Lindstrom; Zhenchang Li
ISBN: 9867969944 9789867969941 9867969944
OCLC Number: 848856114
Description: 243 mian : tu ; 21 gong fen.
Series Title: Business point, 42
Other Titles: Da po shang biao hou, pin pai huan sheng shen me
Responsibility: ma ting.lin si zhuang(Martin Lindstrom) zhu ; li zhen chang yi.

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