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Small business management

Author: Michael Murphy
Publisher: London ; Washington, D.C. : Pitman, 1996.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:
This introductory text reviews all the major contributions to current thinking on small business management, drawing together strands of thinking from organisational behaviour, culture, finance, marketing, operations and strategy.
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Document Type: Book
All Authors / Contributors: Michael Murphy
ISBN: 0273616013 9780273616016
OCLC Number: 36141858
Description: xxii, 282 p. : ill. ; 25 cm.
Contents: Key issues in small business studies ; Financing small business ; Marketing ; Strategic issues.
Responsibility: Michael Murphy.

Abstract:

Small business management and the study of small to medium-sized enterprises is an important part of most business degrees; it is also a topic of increasing significance to government policy-makers,  Read more...

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