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Sneaker wars : the enemy brothers who founded Adidas and Puma and the family feud that forever changed the business of sport

Author: Barbara Smit
Publisher: New York : Ecco, ©2008.
Edition/Format:   Print book : Biography : English : 1st edView all editions and formats
Database:WorldCat
Summary:
Traces the fierce rivalry between brothers Adi and Rudi Dassler, who launched a successful shoe business from their mother's laundry room in Germany before a bitter feud prompted their separation and launch of competitors Adidas and Puma.
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Genre/Form: History
Additional Physical Format: Online version:
Smit, Barbara.
Sneaker wars.
New York : Ecco, ©2008
(OCoLC)608573138
Named Person: Adi Dassler; Rudi Dassler; Adi Dassler; Rudi Dassler; Adi Dassler; Rudi Dassler
Material Type: Biography, Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Barbara Smit
ISBN: 9780061246579 0061246573
OCLC Number: 156818161
Description: xvi, 384 pages : illustrations ; 24 cm
Contents: Two brothers, one feud --
Champions of the world --
Multibillion-dollar rescue.
Responsibility: Barbara Smit.
More information:

Abstract:

Traces the fierce rivalry between brothers Adi and Rudi Dassler, who launched a successful shoe business from their mother's laundry room in Germany before a bitter feud prompted their separation and launch of competitors Adidas and Puma.

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