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So who the heck was Oscar Mayer? : the real people behind those brand names

Author: Doug Gelbert
Publisher: New York : Barricade Books, ©1996.
Edition/Format:   Print book : Biography : EnglishView all editions and formats
Summary:
Tells over 200 stories of the people behind well-known brand names in America, including Chef Boyardee, Peter Paul, Jack Daniels, Smith Brothers, Estee Lauder, John Deere, Tupperware, and Milton Bradley.
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Genre/Form: Biography
Case studies
Material Type: Biography
Document Type: Book
All Authors / Contributors: Doug Gelbert
ISBN: 1569800820 9781569800829
OCLC Number: 34926765
Description: 400 pages : illustrations ; 23 cm
Contents: Armour --
Baker's --
Birdseye --
Borden's --
Breyers --
Campbell's --
Chef Boyardee --
Dole --
Drake's --
Folger's --
French's --
Gerber --
Harry and David --
Heinz --
Hellmann's --
Hormel --
Jeno's --
Keebler --
Kellogg's --
Kraft --
Lance --
Lay's --
Lea & Perrins --
Libby's --
Lipton --
McCormick --
McIlhenny --
Oscar Mayer --
Perdue --
Pillsbury --
Post --
Reynolds --
Smucker's --
Stouffer's --
Swanson --
Swift --
Thomas' --
Tyson --
Underwood --
Welch's --
Cadbury's --
Clark --
Fanny Farmer --
Heath --
Hershey --
Mars --
Nestle --
Peter Paul --
Reese's --
Russell Stover --
Wrigley --
Anheuser-Busch --
Bacardi --
Coors --
Gallo --
Guinness --
Heineken --
Hires --
Jack Daniel's --
Miller --
Molson --
Paul Masson --
Perrier --
Schweppes --
Smirnoff --
Yuengling --
Bausch & Lomb --
Bayer --
Breck --
Colgate --
Dr. Scholl's --
Gillette --
Johnson & Johnson --
Mennen --
Phillips --
Schick --
Smith Brothers --
Upjohn --
Chanel --
Elizabeth Arden --
Estee Lauder --
Jergens --
Kimberly-Clarke --
Mary Kay --
Max Factor --
Pond's --
Scott --
Burpee --
Coleman --
John Deere --
Scott's --
Anderson --
Armstrong --
Bissell --
Black & Decker --
Braun --
Carrier --
Colt --
Fuller --
Glidden --
Hoover --
Jacuzzi --
Johns Manville --
Johnson --
Kohler --
Mason --
Maytag --
Oster --
Sherwin-Williams --
Simmons --
Singer --
Stanley --
Steinway --
Tappan --
Tupperware --
Yale --
Brooks Brothers --
Calvin Klein --
Cannon --
Converse --
Endicott-Johnson --
Foster-Grant --
Gucci --
Haggar --
Hanes --
Hart Schaffner & Marx --
Kinney --
Lee --
Levi's --
Liz Claiborne --
Ralph Lauren --
Stetson --
Bloomingdale's --
Eckerd's --
Hallmark --
Kresge's --
Kroger's --
L.L. Bean --
Levitz --
Macy's --
Marshall Field --
Montgomery Ward --
Penney's --
Sears & Roebuck --
Tiffany's --
Wanamaker's --
Woolworth's --
Avis --
Boeing --
Buick --
Chevrolet --
Crysler --
Dodge --
Ferrari --
Firestone --
Ford --
Getty --
Goodrich --
Goodyear --
Harley-Davidson --
Hertz --
Hess --
Honda --
Mack --
Mercedes-Benz --
Michelin --
Oldsmobile --
Porsche --
Rand McNally --
Rolls-Royce --
Schwinn --
Baskin-Robbins --
Colonel Sanders --
Famous Amos --
Hilton --
Howard Johnson's --
Marriott --
McDonald's --
Nathan's --
Stuckey's --
Bich --
Binney & Smith --
Eberhard Faber --
Remington --
Smith-Corona --
Dow Jones --
Dun & Bradstreet --
E.F. Hutton --
HR Block --
Hewlett-Packard --
Kelly Girl --
Merrill Lynch --
Otis --
Pitney Bowes --
Dow --
DuPont --
Proctor & Gamble --
Tandy --
Westinghouse --
Duncan --
Fisher-Price --
Hillerich & Bradsby --
Lionel --
Milton Bradley --
Parker Brothers --
Spalding.
Responsibility: Doug Gelbert.

Abstract:

Tells over 200 stories of the people behind well-known brand names in America, including Chef Boyardee, Peter Paul, Jack Daniels, Smith Brothers, Estee Lauder, John Deere, Tupperware, and Milton Bradley.

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