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Social Branding Strategien - Praxisbeispiele - Perspektiven

Author: Matthias Bernhard SchultenArtur MertensAndreas HorxMichael AhlersChristian ArnezederAll authors
Publisher: Wiesbaden Springer Gabler 2012
Series: W & V, Werben & Verkaufen
Edition/Format:   Print book : GermanView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Matthias Bernhard Schulten; Artur Mertens; Andreas Horx; Michael Ahlers; Christian Arnezeder; Andreas Bock; Markus Caspari; Karsten Kilian; Carsten Kreilaus; Sven Markschläger
ISBN: 9783834932242 3834932248
OCLC Number: 800589600
Notes: Literaturangaben
Description: XXX, 472 S. Ill., graph. Darst. 24 cm
Series Title: W & V, Werben & Verkaufen
Responsibility: Matthias Schulten ... (Hrsg.)
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