skip to content
The social media marketing book Preview this item
ClosePreview this item
Checking...

The social media marketing book

Author: Dan Zarrella
Publisher: Beijing ; Sebastopol, Calif. : O'Reilly, ©2010.
Edition/Format:   eBook : Document : English : 1st edView all editions and formats
Summary:
Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics.
Rating:

based on 1 rating(s) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy online

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Electronic books
Additional Physical Format: Print version:
Zarrella, Dan.
Social media marketing book.
Beijing ; Sebastopol, Calif. : O'Reilly, ©2010
(OCoLC)437083133
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Dan Zarrella
ISBN: 9781449389390 1449389392 9781449383107 1449383106
OCLC Number: 502156563
Notes: Includes index.
Description: 1 online resource (vi, 232 pages) : illustrations
Contents: Blogging --
Twitter and microblogging --
Social networking --
Media sharing --
Social news and bookmarking --
Ratings and reviews --
Forums --
Virtual worlds --
Strategy, tactics, and practice --
Measurement.
Responsibility: Dan Zarrella.

Abstract:

Introduces you to blogging, Twitter, social networks such as Facebook and LinkedIn, social news and bookmarking sites, forums, opinion and review sites, and virtual worlds. This book is suitable for  Read more...

Reviews

Editorial reviews

Publisher Synopsis

After poring over The Social Media Marketing Book you may not come away with a master marketing strategy, but you'll get a good briefing on tactics. -- Thomas E. Weber, --Thomas E. Weber

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/502156563> # The social media marketing book
    a schema:CreativeWork, schema:MediaObject, schema:Book ;
   library:oclcnum "502156563" ;
   library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/323212930#Place/beijing> ; # Beijing
   library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/323212930#Place/sebastopol_calif> ; # Sebastopol, Calif.
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/cc> ;
   rdfs:comment "Warning: This malformed URI has been treated as a string - 'http://images.contentreserve.com/ImageType-100/2858-1/{8D23B9CB-855C-4370-8AA8-709E10D4E541}Img100.jpg'" ;
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#Topic/online_social_networks_economic_aspects> ; # Online social networks--Economic aspects
   schema:about <http://id.worldcat.org/fast/1786217> ; # LinkedIn (Electronic resource)
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/linkedin_electronic_resource> ; # LinkedIn (Electronic resource)
   schema:about <http://id.worldcat.org/fast/1767769> ; # Social media--Economic aspects
   schema:about <http://dewey.info/class/658.054678/e22/> ;
   schema:about <http://id.worldcat.org/fast/1782335> ; # Flickr (Electronic resource)
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_management_science> ; # BUSINESS & ECONOMICS--Management Science
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#Topic/shared_virtual_environments_economic_aspects> ; # Shared virtual environments--Economic aspects
   schema:about <http://id.worldcat.org/fast/842530> ; # Business enterprises--Computer network resources
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/flickr_electronic_resource> ; # Flickr (Electronic resource)
   schema:about <http://id.loc.gov/authorities/subjects/sh2008117495> ; # Business enterprises--Computer network resources
   schema:about <http://id.worldcat.org/fast/1796568> ; # YouTube (Electronic resource)
   schema:about <http://id.loc.gov/authorities/subjects/sh95005028> ; # Internet marketing
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_organizational_behavior> ; # BUSINESS & ECONOMICS--Organizational Behavior
   schema:about <http://id.loc.gov/authorities/subjects/sh2010113589> ; # Social media--Economic aspects
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/youtube_electronic_resource> ; # YouTube (Electronic resource)
   schema:about <http://id.worldcat.org/fast/977272> ; # Internet marketing
   schema:about <http://viaf.org/viaf/131563996> ; # MySpace (Firm)
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_management> ; # BUSINESS & ECONOMICS--Management
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#Organization/myspace_firm> ; # MySpace (Firm)
   schema:about <http://id.worldcat.org/fast/1781798> ; # Facebook (Electronic resource)
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/facebook_electronic_resource> ; # Facebook (Electronic resource)
   schema:about <http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_industrial_management> ; # BUSINESS & ECONOMICS--Industrial Management
   schema:about <http://id.worldcat.org/fast/1742226> ; # Second Life (Game)
   schema:bookEdition "1st ed." ;
   schema:bookFormat schema:EBook ;
   schema:copyrightYear "2010" ;
   schema:creator <http://viaf.org/viaf/107991479> ; # Dan Zarrella
   schema:datePublished "2010" ;
   schema:description "Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics."@en ;
   schema:description "Blogging -- Twitter and microblogging -- Social networking -- Media sharing -- Social news and bookmarking -- Ratings and reviews -- Forums -- Virtual worlds -- Strategy, tactics, and practice -- Measurement."@en ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/323212930> ;
   schema:genre "Electronic books"@en ;
   schema:inLanguage "en" ;
   schema:isSimilarTo <http://www.worldcat.org/oclc/437083133> ;
   schema:name "The social media marketing book"@en ;
   schema:productID "502156563" ;
   schema:publication <http://www.worldcat.org/title/-/oclc/502156563#PublicationEvent/beijing_sebastopol_calif_o_reilly_2010> ;
   schema:publisher <http://experiment.worldcat.org/entity/work/data/323212930#Agent/o_reilly> ; # O'Reilly
   schema:url <http://proquest.safaribooksonline.com/9780596806576> ;
   schema:url <https://www.overdrive.com/search?q=8D23B9CB-855C-4370-8AA8-709E10D4E541> ;
   schema:url <https://samples.overdrive.com/?crid=8D23B9CB-855C-4370-8AA8-709E10D4E541&.epub-sample.overdrive.com> ;
   schema:url <http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=415087> ;
   schema:url <http://cdn.totalboox.com/static/covers/ORL/133b0dc50fff656-b.jpg> ;
   schema:url <http://www.myilibrary.com?id=612178> ;
   schema:url <http://www.totalboox.com/book/id-86607278148417110> ;
   schema:url "http://images.contentreserve.com/ImageType-100/2858-1/{8D23B9CB-855C-4370-8AA8-709E10D4E541}Img100.jpg" ;
   schema:url <http://excerpts.cdn.overdrive.com/FormatType-410/2858-1/8D2/3B9/CB/SocialMediaMarketingBook9781449383107.epub> ;
   schema:url <http://public.eblib.com/EBLPublic/PublicView.do?ptiID=536786> ;
   schema:workExample <http://worldcat.org/isbn/9781449389390> ;
   schema:workExample <http://worldcat.org/isbn/9781449383107> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/502156563> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/facebook_electronic_resource> # Facebook (Electronic resource)
    a schema:CreativeWork ;
   schema:name "Facebook (Electronic resource)" ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/flickr_electronic_resource> # Flickr (Electronic resource)
    a schema:CreativeWork ;
   schema:name "Flickr (Electronic resource)" ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/linkedin_electronic_resource> # LinkedIn (Electronic resource)
    a schema:CreativeWork ;
   schema:name "LinkedIn (Electronic resource)" ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#CreativeWork/youtube_electronic_resource> # YouTube (Electronic resource)
    a schema:CreativeWork ;
   schema:name "YouTube (Electronic resource)" ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#Place/sebastopol_calif> # Sebastopol, Calif.
    a schema:Place ;
   schema:name "Sebastopol, Calif." ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_industrial_management> # BUSINESS & ECONOMICS--Industrial Management
    a schema:Intangible ;
   schema:name "BUSINESS & ECONOMICS--Industrial Management"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_management> # BUSINESS & ECONOMICS--Management
    a schema:Intangible ;
   schema:name "BUSINESS & ECONOMICS--Management"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_management_science> # BUSINESS & ECONOMICS--Management Science
    a schema:Intangible ;
   schema:name "BUSINESS & ECONOMICS--Management Science"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#Topic/business_&_economics_organizational_behavior> # BUSINESS & ECONOMICS--Organizational Behavior
    a schema:Intangible ;
   schema:name "BUSINESS & ECONOMICS--Organizational Behavior"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/323212930#Topic/shared_virtual_environments_economic_aspects> # Shared virtual environments--Economic aspects
    a schema:Intangible ;
   schema:hasPart <http://id.loc.gov/authorities/subjects/sh2006004463> ;
   schema:name "Shared virtual environments--Economic aspects"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh2008117495> # Business enterprises--Computer network resources
    a schema:Intangible ;
   schema:name "Business enterprises--Computer network resources"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh2010113589> # Social media--Economic aspects
    a schema:Intangible ;
   schema:name "Social media--Economic aspects"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh95005028> # Internet marketing
    a schema:Intangible ;
   schema:name "Internet marketing"@en ;
    .

<http://id.worldcat.org/fast/1742226> # Second Life (Game)
    a schema:Intangible ;
   schema:name "Second Life (Game)"@en ;
    .

<http://id.worldcat.org/fast/1767769> # Social media--Economic aspects
    a schema:Intangible ;
   schema:hasPart <http://id.loc.gov/authorities/subjects/sh2010113589> ; # Social media--Economic aspects
   schema:name "Social media--Economic aspects"@en ;
    .

<http://id.worldcat.org/fast/1781798> # Facebook (Electronic resource)
    a schema:CreativeWork ;
   schema:name "Facebook (Electronic resource)" ;
    .

<http://id.worldcat.org/fast/1782335> # Flickr (Electronic resource)
    a schema:CreativeWork ;
   schema:name "Flickr (Electronic resource)" ;
    .

<http://id.worldcat.org/fast/1786217> # LinkedIn (Electronic resource)
    a schema:CreativeWork ;
   schema:name "LinkedIn (Electronic resource)" ;
    .

<http://id.worldcat.org/fast/1796568> # YouTube (Electronic resource)
    a schema:CreativeWork ;
   schema:name "YouTube (Electronic resource)" ;
    .

<http://id.worldcat.org/fast/842530> # Business enterprises--Computer network resources
    a schema:Intangible ;
   schema:hasPart <http://id.loc.gov/authorities/subjects/sh2008117495> ; # Business enterprises--Computer network resources
   schema:name "Business enterprises--Computer network resources"@en ;
    .

<http://id.worldcat.org/fast/977272> # Internet marketing
    a schema:Intangible ;
   schema:name "Internet marketing"@en ;
    .

<http://viaf.org/viaf/107991479> # Dan Zarrella
    a schema:Person ;
   schema:familyName "Zarrella" ;
   schema:givenName "Dan" ;
   schema:name "Dan Zarrella" ;
    .

<http://viaf.org/viaf/131563996> # MySpace (Firm)
    a schema:Organization ;
   schema:name "MySpace (Firm)" ;
    .

<http://worldcat.org/isbn/9781449383107>
    a schema:ProductModel ;
   schema:isbn "1449383106" ;
   schema:isbn "9781449383107" ;
    .

<http://worldcat.org/isbn/9781449389390>
    a schema:ProductModel ;
   schema:isbn "1449389392" ;
   schema:isbn "9781449389390" ;
    .

<http://www.worldcat.org/oclc/437083133>
    a schema:CreativeWork ;
   rdfs:label "Social media marketing book." ;
   schema:description "Print version:" ;
   schema:isSimilarTo <http://www.worldcat.org/oclc/502156563> ; # The social media marketing book
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.