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Social media marketing for dummies : eLearning kit

Author: Phyllis Khare
Publisher: Hoboken, NJ : Wiley, ©2012.
Series: --For dummies.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:

Valuable kit teaches social media marketing to learners of all levels If you want to master social media marketing, this valuable eLearning kit is just the ticket. This integrated course includes a  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version:
Khare, Phyllis.
Social media marketing for dummies.
Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor], ©2012
(OCoLC)751747450
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Phyllis Khare
ISBN: 9781118119150 1118119150
OCLC Number: 806221035
Notes: Includes index.
Description: 1 online resource (290 pages) : illustrations.
Contents: Introduction --
Lesson 1: Getting Started with Social Media Marketing --
Lesson 2: Creating Your Strategic Marketing and Management Plan --
Lesson 3: Social Media Marketing on Twitter --
Lesson 4: Social Media Marketing on Facebook --
Lesson 5: Social Media Marketing on LinkedIn --
Lesson 6: Social Media Marketing on YouTube --
Lesson 7: Social Media Marketing with Geolocation and Location Platforms --
Lesson 8: Analysis and Calculation: Figuring Your Social ROI.
Series Title: --For dummies.
Responsibility: by Phyllis Khare.

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