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Social media, sociality, and survey research

Author: Craig A Hill; Elizabeth Dean; Joe Murphy
Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Provides the knowledge and tools needed for the future of survey research The survey research discipline faces unprecedented challenges, such as falling response rates, inadequate sampling frames, and antiquated approaches and tools. Addressing this changing landscape, Social Media, Sociality, and Survey Research introduces readers to a multitude of new techniques in data collection in one of the fastest developing  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Social media, sociality, and survey research.
Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
(DLC) 2013018926
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Craig A Hill; Elizabeth Dean; Joe Murphy
ISBN: 9781118595022 1118595025 9781118594988 1118594983 9781118751534 1118751531
OCLC Number: 845350276
Description: 1 online resource
Contents: Social media, sociality, and survey research / Joe Murphy, Craig A. Hill, and Elizabeth Dean --
Sentiment analysis : providing categorical insight into unstructured textual data / Carol Haney --
Can Tweets replace polls? : a U.S. health-care reform case study / Annice Kim, Joe Murphy, Ashley Richards, Heather Hansen, Rebecca Powell, and Carol Haney --
The Facebook platform and the future of social research / Adam Sage --
Virtual cognitive interviewing using Skype and Second Life / Elizabeth Dean, Brian Head, and Jodi Swicegood --
Second Life as a survey lab : exploring the randomized response technique in a virtual setting / Ashley Richards and Elizabeth Dean --
Decisions, observations, and considerations for developing a mobile survey app and panel / David Roe, Yuying Zhang, and Michael Keating --
Crowdsourcing : a flexible method for innovation, data collection, and analysis in social science research / Michael Keating, Bryan Rhodes, and Ashley Richards --
Collecting diary data on Twitter / Ashley Richards, Elizabeth Dean, and Sarah Cook --
Recruiting participants with chronic conditions in Second Life / Saira N. Haque and Jodi Swicegood --
Gamification of market research / Jon Puleston --
The future of social media, sociality, and survey research / Craig A. Hill and Jill Dever --
Index.
Responsibility: [edited by] Craig A. Hill (RTI International, Research Triangle Park, NC), Elizabeth Dean (RTI International, Research Triangle Park, NC), Joe Murphy (RTI International, Research Triangle Park, NC).

Abstract:

The first book to address how social media is revolutionizing the field of survey research, Social Media, Sociality, and Survey Research equips readers with a new ideology for conducting data  Read more...

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This book is a must read for any researcher who wants to make use of social media data; it is incisive, instructive, easy to read and, above all, fascinating. (Social Research Association, 1 June Read more...

 
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