Find a copy in the library
Finding libraries that hold this item...
Details
| Additional Physical Format: | Online version: Social, political, and economic contexts in public relations. Hillsdale, N.J. : L. Erlbaum, 1993 (OCoLC)749171558 |
|---|---|
| Document Type: | Book |
| All Authors / Contributors: |
Hugh M Culbertson; et al |
| ISBN: | 0805810137 9780805810134 0805812881 9780805812886 |
| OCLC Number: | 26013145 |
| Description: | xiii, 322 p. : ill. ; 24 cm. |
| Contents: | Pt. I. Background -- 1. Introduction: Where This Book is Coming From -- 2. Issues Management: Decision Making in Action -- 3. Researching the SPE Context: A Montage of Methods -- Pt. II. Theoretical Base -- 4. Social Context: No Human Is an Island -- 5. Political Context in Public Relations: Getting Things Done -- 6. Economic Context of Public Relations: Footing the Bill -- Pt. III. Six Varied Cases -- 7. Police in America: Catching Bad Guys and Doing Much, Much More -- 8. Livestock Association Magazines: A Tie That Binds, Informs, and Promotes -- 9. Motel Inn, Inc., Corporate Franchise Relations: A Giant on the Move -- 10. Black Studies in Transition: A Discipline in Search of its Key Publics -- 11. Internal Public Relations in City Government: Serving the Servers -- 12. David and Goliath Coexist: The Story of Osteopathic Public Relations. Pt. IV. Conclusion -- 13. SPE-Context Theory in Action: An Overview. |
| Responsibility: | Hugh M. Culbertson ... [et al.]. |
| More information: |
Reviews
User-contributed reviews
Add a review and share your thoughts with other readers.
Be the first.
Add a review and share your thoughts with other readers.
Be the first.
Tags
Add tags for "Social, political, and economic contexts in public relations : theory and cases".
Be the first.

