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Software rules : how the next generation of technology tools will increase strategic effectiveness - and create competitive advantage

Author: Mark J Barrenechea
Publisher: New York : McGraw-Hill, ©2002.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Information technology is the Rubik's Cube of the 21st century. Executives first try this combination of software solutions, then that combination, and still find it difficult if not impossible to assemble a basket of solutions that makes everything work." "Software Rules proposes that the basket approach itself may be the problem. This intuitive and innovative book proposes the e-business suite - a complete  Read more...
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Document Type: Book
All Authors / Contributors: Mark J Barrenechea
ISBN: 0071385169 9780071385169
OCLC Number: 48883819
Notes: Includes index.
Description: xii, 244 pages : illustrations ; 24 cm
Contents: 1. Business Nirvana --
2. The War on Complexity --
3. The E-Business Suite --
4. Entering Global Markets --
5. Management by Fact --
6. Company-to-Company Networking --
7. Software by Industry --
8. Changing the Business --
Getting from Here to There --
App. E-Leaders --
Case Studies.
Responsibility: Mark J. Barrenechea.
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Abstract:

A top industry executive explains total software integration and how it holds the key to market leadership To achieve fast, agile, and diverse responsiveness to today's ever shifting business needs,  Read more...

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