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Sport Industry Research and Analysis : An Approach to Informed Decision Making.

Author: Jacquelyn Cuneen; David Tobar
Publisher: Scottsdale : Taylor and Francis, 2014.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:

Sport Industry Research & Analysis offers a no-nonsense, straightforward approach to the study of research design and statistical analysis in the sport enterprise. Each chapter outlines real-world  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version:
Cuneen, Jacquelyn
Sport Industry Research and Analysis : An Approach to Informed Decision Making
Scottsdale : Taylor and Francis,c2014
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Jacquelyn Cuneen; David Tobar
ISBN: 9781351817110 1351817116
OCLC Number: 987086063
Notes: Description based upon print version of record.
COLLECTING DATA IN EXPERIMENTAL RESEARCH
Description: 1 online resource (263 p.)
Contents: Cover; Title Page; Copyright Page; Table of Contents; Foreword; Preface; About the Authors; PART ONE AN INFORMATION-BASED APPROACH TO FINDING ANSWERS; 1 Why We Need to Know About Research and Analysis... AND WHAT THEY HAVE TO DO WITH A CAREER IN SPORT MANAGEMENT; Executive Summary; SPORT MANAGERS USE RESEARCH AND ANALYSIS EVERY DAY; IN PRACTICE: Research and Analysis in the Field; SCIENTIFIC METHOD: THE FOUNDATION OF THE RESEARCH AND ANALYSIS PROCESS; OVERVIEW OF RESEARCH AND ANALYSIS RESOURCES; PRIMARY VERSUS SECONDARY DATA; TALKING POINTS; 2 Reading and Understanding Existing Research Executive SummaryWHERE TO FIND RELIABLE EXISTING INFORMATION; HOW STUDIES GET PUBLISHED; CHARACTERISTICS OF PUBLISHED ARTICLES; The Abstract; Introduction; The Review of Literature; The Method; The Design; The Data Analysis; The Results; The Discussion, Conclusions, and Recommendations; References; HOW COMPLETED STUDIES ARE PRESENTED; SPECIAL TOPIC RESEARCH REPORTS OR NON-PUBLISHED RESEARCH; TALKING POINTS; PART TWO INFORMATION PROCESSES: COLLECTING DATA; 3 Approaches to Information Gathering; Executive Summary; HOW SHOULD INFORMATION BE GATHERED TO MAKE AN INFORMED DECISION? INFORMATION GATHERING VIA NEEDS ASSESSMENTINFORMATION GATHERING VIA THE SCIENTIFIC APPROACH; Hypothesis (Theory or Predicted Outcome); Variables; Populations and Samples; VALIDITY AND RELIABILITY; Validity; Reliability; COMMON MISTAKES IN INFORMATION GATHERING; IN PRACTICE: Using Research and Analysis for Solving Problems and Making Decisions; TALKING POINTS; 4 Descriptive Research Design and Methods; Executive Summary; DESCRIPTIVE RESEARCH: A STRAIGHTFORWARD ACCOUNT OF AN ISSUE; USING DESCRIPTIVE DESIGN; COLLECTING DATA IN DESCRIPTIVE INQUIRY Questionnaire: The Go-To Data Collection TechniqueInterviewing; IN PRACTICE: Data-based Decisions; Other Formats for Collecting Descriptive Data; TALKING POINTS; 5 Historical and Philosophical Research Methods and Design; Executive Summary; HISTORICAL RESEARCH: TO UNCOVER MYTHS AND FACTS; Using Historical Research Design; IN PRACTICE: Historical Research: The Bob Feller Documentary; Collecting Data in Historical Inquiry; PHILOSOPHICAL RESEARCH: SUBJECTING BELIEFS TO CRITICISM; TALKING POINTS; 6 Qualitative or Naturalistic Inquiry; Executive Summary QUALITATIVE RESEARCH: TO UNCOVER EXISTING REALITIESUSING QUALITATIVE RESEARCH DESIGN; COLLECTING DATA IN QUALITATIVE RESEARCH; IN PRACTICE: Questioning in Person; TALKING POINTS; 7 Delphi Study; Executive Summary; DELPHI TECHNIQUE: REACHING CONSENSUS AMONG EXPERTS; USING DELPHI TECHNIQUE; COLLECTING DATA IN DELPHI TECHNIQUE; IN PRACTICE: Using Information To Reach Consensus; TALKING POINTS; 8 Experimental Research TESTING THE EFFECTS OF A VARIABLE; Executive Summary; EXPERIMENTAL RESEARCH: THEORY, PREDICTION, CONTROL, AND EVALUATION; USING EXPERIMENTAL DESIGN

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