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Sport management and the natural environment : theory and practice

Author: Jonathan M Casper; Michael E Pfahl
Publisher: London ; New York : Routledge, 2015.
Edition/Format:   Print book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: Jonathan M Casper; Michael E Pfahl
ISBN: 9780415715409 0415715407 0415715423 9780415715423
OCLC Number: 906292543
Description: xxi, 245 pages : illustrations ; 24 cm
Contents: Section 1: Theoretical Foundations Sport and the Natural Environment 1. Introduction: Sport and the Natural Environment 2. Theoretical Foundations for Understanding Pro-environmental Behavior in Sport 3. Teaching Sport Management and the Natural Environment Section 2: Strategic Approach 4. Strategic Management 5. Management and Leadership related to Sport and the Environment 6. Environmental Policies and Strategic Planning 7. Corporate Social Responsibility and the Environment in the Sport Industry 8. Pressures from Stakeholders to Implement Environmental Sustainably Efforts 9. Evaluation and Analysis of Environmental Actions Section 3: Marketing and Communications 10. Sustainability Marketing: How to Effectively Speak "Greening" in the Sport Industry 11. The Necessity of Stakeholder "Buy in" of Environmental Sustainability Efforts 12. Commutating the Green in Sport Section 4: Finance and Sponsorship 13. Financial Drivers for Embedding Sustainability into a Sport Organization 14. Sustainability and Sport Sponsorships Section 5: Facility and Event Management 15. Building Sports Green Houses: Issues in Sustainable Facility Management 16. Preparing Environmental Friendly Events
Responsibility: edited by Jonathan M. Casper and Michael E. Pfahl.

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