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Start your own business

Author: Rieva Lesonsky; Entrepreneur Media, Inc.
Publisher: [Irvine, CA] : Entrepreneur Press, 2004.
Series: Entrepreneur magazine's start up.
Edition/Format:   Print book : English : 3rd edView all editions and formats
Summary:

Contains start-up advice and features chapters on building a brand, successful negotiating, technology security and privacy, understanding trademarks and copyrights, time management, and how to take  Read more...

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Document Type: Book
All Authors / Contributors: Rieva Lesonsky; Entrepreneur Media, Inc.
ISBN: 1932156658 9781932156652 1599180812 9781599180816
OCLC Number: 432575530
Notes: Includes index.
"The only start-up book you'll ever need"--Cover.
Description: xv, 778 pages : illustrations ; 23 cm.
Contents: 1.Buying vs. starting a business2. Define your market3.Name your business4.Choose a business structure5. Write a business plan6.Licenses and permits7.Lawyers and accountants8.Financing9.Choosing a location10.Homebased businesses11.Insurance12.Hiring and HR issues13.Equipment14.Technology15.Advertising/marketing/ branding/PR16.Finances and taxes17.Risk management
Series Title: Entrepreneur magazine's start up.
Responsibility: Rieva Lesonsky [editorial director] ; and the staff of Entrepreneur Magazine.
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