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Start your own lawn care or landscaping business : your step-by-step guide to success

Author: Ciree Linsenman
Publisher: [Irvine, Calif.] : Entrepreneur Press, ©2011.
Series: Entrepreneur magazine's start up.
Edition/Format:   Print book : English : 3rd edView all editions and formats
Summary:
"A start up guide with ideas and various suggestions on starting your own lawncare and landscaping business"--
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Document Type: Book
All Authors / Contributors: Ciree Linsenman
ISBN: 9781599184081 1599184087
OCLC Number: 659755236
Description: xiv, 218 pages : illustrations ; 23 cm.
Contents: 1. The green, green grass of home. The green scene --
Reality check --
Industry snapshot --
Meet the entrepreneurs --
2. Lawn care. Historical perspective --
Business basics --
Guesstimating your worth --
Start your engine --
3. Landscaping. Historical perspective --
Types of landscaping businesses --
Scope of services --
General business operations --
A day in the life --
4. Mowing down the competition. Defining your market --
Conducting market research --
Primary research --
Secondary research --
Economic environment --
5. Your budding business. Naming your new baby --
Registering your corporate name --
Your corporate structure --
The home zone --
Other licenses and permits --
Navigating unfamiliar waters --
6. Cutting-edge help. Your legal eagle --
Money managers --
Computing king --
Covering your assets --
7. Tools of the trade. Lawn maintenance/landscaping equipment --
Lawn care necessities --
Landscaping necessities --
Office equipment --
Office supplies --
Business services --
8. Turf tenders. Diving into the labor pool --
9. Planting the seeds of success. Industry associations --
Industry publications --Consumer publications --
University courses --
Online resources --
Certification --
10. Spreading the word. Timing is everything --
Your plan of attack --
Read all about it: resultant advertising and social networking; Yellow pages ads; business cards; fliers; door hangers; brochures; direct mail; word-of-mouth; newspaper ads --
11. Casting your net. A phenomenal resource --
Your cyber salesperson --
Back to basics --
Building a better website --
Romancing the home(page) --
Selecting a domain name --
The host with the most --
12. Blowing your own horn. Newsletters --
Feature articles --
Home and garden show promotions --
Networking --
13. The green stuff. Income and operating expenses --
Paying the piper --
High-tech bookkeeping solutions --
Where the money is --
Unearthing the green --
14. Your green piece on Earth. Why businesses fail --
Hindsight's 20/20 --
All in a day's work --
Your formula for success --
[15.] Appendix. Lawn care/landscaping resources. Advertising specialty items and opportunities --
Attorney referrals --
Demographic information --
Employee assistance --
Estimating books --
Franchise opportunities --
Graphic design services --
Green industry websites --
Home and garden publications --
Home and garden shows --
Lawn and landscape industry conferences and trade shows --
Lawn and landscape industry trade publications --
Landscape management --
Lawn care equipment manufacturers and resale venues --
Logo design, promotional materials, and printing --
Merchant accounts and e-commerce solutions --
Office supplies, forms, and stationery --
Point-of-sale software and hardware --
Printing resources --
Professional employer organization information --
Professional lawn and landscape associations --
Publishing software --
Safety equipment and information --
Snow removal equipment --
Software --
Successful lawn care/landscaping business owners --
Tax advice and software --
Technical assistance of computers, security systems, mobile phones, GPS --
Trailers --
Turfgrass management/landscape design courses --
Web hosting --
Work shirts and hats.
Series Title: Entrepreneur magazine's start up.
Other Titles: Entrepreneur magazine's startup
Responsibility: Entrepreneur Press and Ciree Linsenmann.

Abstract:

Sharing practical, real-world instruction, tips and insider secrets for starting a lawn care or landscaping service, this title helps you choose which services to offer and walks you step-by-step  Read more...

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