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Start your own personal training business : your step-by-step guide to success

Author: Entrepreneur Media, Inc.
Publisher: Irvine, California : Entrepreneur Media, Inc., [2016]
Series: Entrepreneur magazine's start up.
Edition/Format:   Print book : English : Fourth editionView all editions and formats
Summary:
"Starting a personal training business can offer a satisfying combination of financial reward, a flexible schedule, and a career where you can make a profound difference in the lives of others. As skilled personal trainer, having good business knowledge and judgment can be the first step to earning a substantial income. In this revised guide, our experts teach you the nuts and bolts of starting a business, including  Read more...
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Genre/Form: Nonfiction
Handbooks and manuals
Handbooks, manuals, etc
Document Type: Book
All Authors / Contributors: Entrepreneur Media, Inc.
ISBN: 9781599185958 1599185954
OCLC Number: 955778932
Notes: Includes index.
Description: xiii, 202 pages ; 23 cm.
Contents: Introduction to personal training --
Designing your business --
Structuring your business --
Locating and setting up your business --
Operating online --
Create a social media presence in 19 baby steps --
Setting yourself apart --
Startup expenses and financing --
Staffing your business --
Building client relationships --
Advertising and marketing --
Fiscal fitness --
Tales from the trenches --
Appendix: Personal training resources.
Series Title: Entrepreneur magazine's start up.
Responsibility: the staff of Entrepreneur Media, Inc & Cheryl Kimball.

Abstract:

"Starting a personal training business can offer a satisfying combination of financial reward, a flexible schedule, and a career where you can make a profound difference in the lives of others. As skilled personal trainer, having good business knowledge and judgment can be the first step to earning a substantial income. In this revised guide, our experts teach you the nuts and bolts of starting a business, including everything from writing a business plan to finding a profitable niche. From boutique studios to partnerships with schools and private trainers, this book will help get you started on the right foot. You'll learn how to: Create a business plan that gets you funded and helps you grow ; examine potential client markets, find your niche, and set yourself apart ; establish your business, define your services, and set prices that maximize profits ; develop a marketing strategy that gains fans and turns them into customers ; calculate the cost of doing business and managing your finances ; hire employees as your business grows"--Back cover.

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