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Stories that move mountains : storytelling and visual design for persuasive presentations

Author: M R Sykes; A Nicklas Malik; Mark D West
Publisher: Chichester : John Wiley & Sons, 2013.
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Sykes, M.R. (Martin R.).
Stories that move mountains.
Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor], 2013
(OCoLC)795852445
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: M R Sykes; A Nicklas Malik; Mark D West
ISBN: 9781118424001 111842400X 9781621984467 162198446X
OCLC Number: 823654758
Description: 1 online resource (259 pages) : color illustrations
Contents: The power of stories --
Cast and the visual story map --
Using cast to tell stories --
Why --
What --
How --
What if --
Who --
Learning and decision styles --
Structure --
Character --
Sense of urgency --
Delivery plan --
Design --
Test --
Cast example : what a difference a day can make --
Afterword : Improving your visual storytelling.
Responsibility: Martin Sykes, A. Nicklas Malik and Mark D. West.

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