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Strategic International Management Text and Cases

Author: Dirk Morschett; Hanna Schramm-Klein; Joachim Zentes
Publisher: Wiesbaden Springer Fachmedien Wiesbaden GmbH 2015
Series: Lehrbuch
Edition/Format:   Print book : English : 3. ed. 2015View all editions and formats
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Genre/Form: Lehrbuch
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Dirk Morschett; Hanna Schramm-Klein; Joachim Zentes
ISBN: 9783658078836 3658078839 3658078847 9783658078843
OCLC Number: 893439004
Description: 450 S. in 1 Teil 240 mm x 168 mm
Contents: Introduction to Strategic International Management.- The External Environment.- International Coordination.- Foreign Operation Modes.- Selected Value Chain Activities.- Selected International Business Functions.
Series Title: Lehrbuch
Responsibility: Dirk Morschett ; Hanna Schramm-Klein ; Joachim Zentes
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