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Strategic management : building and sustaining competitive advantage

Author: Robert A Pitts; David Lei
Publisher: Mason, Ohio : Thomson/South-Western, ©2003.
Edition/Format:   Print book : English : 3eView all editions and formats
Summary:

This strategic management text focuses on building, extending, organising and sustaining competitive advantage. Five key themes are addressed and reinforced throughout: distinctive competence,  Read more...

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Genre/Form: Case studies
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Robert A Pitts; David Lei
ISBN: 0324116896 9780324116892
OCLC Number: 49525919
Description: xx, 555 pages : color illustrations ; 26 cm
Contents: Building Competitive Advantage --
The Strategic Management Process --
Strategic Snapshot: Evolution of the Restaurant Industry --
The Strategy Concept --
The Basis of Strategy --
The Strategic Management Process --
Business and Corporate Strategies --
Strategic Imperatives --
The Role of Strategic Competencies in Crafting an Effective Strategy --
Vision Competency: Determining and Setting Strategic Goals --
Value Creation Competency: Defining What We Do Best --
Planning and Administration: Getting Everything to Fit --
Planning and Administration: Charles Schwab --
Global Awareness Competency: Competing in a Smaller World --
Competing in Global Markets: Philips Electronics --
Leveraging Technology Competency: Staying on the Cutting Edge --
Leveraging Technology: Innovation at Sony --
Stakeholder Competency: What Decision Criteria Are Used? --
Balancing Stakeholders: IBM and Job Creation --
Responsibility for Strategic Management --
Who Are Strategic Managers? --
Characteristics of Strategic Decisions --
Difficulties in Reconciling Stakeholders' Needs --
Why Study Strategy? --
Candidate Seeking Employment --
Employee or Manager --
Assessing Industry Attractiveness and the Competitive Environment --
Strategic Snapshot: The Personal Computer Industry in 2004 --
The Macroenvironment --
The Demographic Environment --
The Political Environment --
The Social/Cultural Environment --
Technological Developments --
The Global Environment --
Balancing Stakeholders: The Outsourcing Wave --
Assessing the Impact of the General Environment.
Responsibility: Robert A. Pitts, David Lei.
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First and foremost, the clear focus on building and sustaining competitive advantage. This focus fits perfectly with our use of a business level simulation in the strategy classes. No other product Read more...

 
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