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Strategic management

Author: Gregory G Dess; Alex Miller
Publisher: New York : McGraw-Hill, ©1993.
Series: McGraw-Hill series in management.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
This work, complete with cases, features coverage of core concepts in strategic management. It offers fully integrated treatment of business ethics, small businesses and entrepreneurships, as well as full-chapter coverage of global strategic management. Theory and concepts are brought to life through numerous current examples drawn from a wide variety of organizations. The book's collection of 36 cases includes a  Read more...
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Details

Genre/Form: Case studies
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Gregory G Dess; Alex Miller
ISBN: 0070165696 9780070165694 0071125949 9780071125949
OCLC Number: 25914917
Description: xix, 924 pages : illustrations ; 24 cm.
Contents: pt. 1. Strategic Analysis --
A Mandate for Strategic Management --
The External Environment: Identifying Opportunities and Threats --
Assessing the Internal Environment: Determining Strengths and Weaknesses --
pt. 2. Strategy Formulation --
Strategic Management at the Business Level: Managing for Competitive Advantage --
Strategic Management at the Functional Level: Managing for Customer Value --
Strategic Management at the Corporate Level: Diversification for Stockholder Value --
Strategic Management at the International Level: Managing for Global Success --
pt. 3. Strategy Implementation --
Translating Strategy into Action and Achieving Integration --
Strategy Implementation: The Role of Organizational Structure --
Implementing Strategy: Ensuring Strategic Control --
Leadership, Culture, and Ethics --
pt. 4. Case Analysis --
Analyzing Strategic Situations and Cases.
Series Title: McGraw-Hill series in management.
Responsibility: Gregory G. Dess, Alex Miller.

Abstract:

Covering core concepts in strategic management, this work offers fully integrated treatment of business ethics, small businesses and entrepreneurships, as well as global strategic management. Theory  Read more...

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