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La Stratégie de relation client : un support dynamique de management de la relation client : le modèle Customer connections

Author: Pierre Alard; Damien Dirringer
Publisher: Paris : Dunod, 2000.
Series: Fonctions de l'entreprise. Série Marketing - Communication
Edition/Format:   Print book : FrenchView all editions and formats
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Document Type: Book
All Authors / Contributors: Pierre Alard; Damien Dirringer
ISBN: 2100049402 9782100049400
OCLC Number: 43702606
Description: vii, 295 p. : ill. ; 24 cm.
Series Title: Fonctions de l'entreprise. Série Marketing - Communication
Other Titles: Support dynamique de management de la relation client le modèle Customer connections
Responsibility: Pierre Alard, Damien Dirringer.
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Linked Data


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   schema:about <http://experiment.worldcat.org/entity/work/data/44643635#Topic/consommateurs_services_aux> ; # Consommateurs, Services aux
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