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Strategy in practice : a practitioner's guide to strategic thinking

Author: George Tovstiga
Publisher: Chichester, West Sussex, UK : Wiley, 2013.
Edition/Format:   eBook : Document : English : Second editionView all editions and formats
Summary:
The 2nd edition of Strategy in Practice presents a practitioner focussed approach to strategy. It is increasingly recognised that the ability to adapt classic formulas to changing circumstances and develop fast, sound strategic thinking is what differentiates the successful corporate leader. Developed from experience in industry this successful text will include an instructor site with PowerPoint slides, extra  Read more...
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: George Tovstiga
ISBN: 9781299315167 129931516X 9781119207931 1119207932 9781118519264 1118519264 9781118519257 1118519256
OCLC Number: 824120040
Description: 1 online resource
Contents: Preface to the first edition --
Preface to the second edition --
Introduction to strategy in practice and strategic thinking --
Articulating the strategic question --
Sense making and strategic insight --
Insight-driven strategic analysis --
Appendices putting strategy to practice --
Appendix A: probing the strategic boundaries of the firm?s unique competing space --
Appendix B: strategy mapping and narrative (based on analysis of the relevant strategy building blocks) --
Index.
Responsibility: George Tovstiga.

Abstract:

The 2nd edition of Strategy in Practice presents a practitioner focused approach to strategy. It is increasingly recognised that the ability to adapt classic formulas to changing circumstances and  Read more...

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