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The strategy of managing innovation and technology

Author: Murray R Millson; David L Wilemon
Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, ©2008.
Edition/Format:   Print book : English : 1st edView all editions and formats
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Genre/Form: Aufsatzsammlung
Additional Physical Format: Online version:
Millson, Murray R.
Strategy of managing innovation and technology.
Upper Saddle River, NJ : Pearson Prentice Hall, ©2008
(OCoLC)765609886
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Murray R Millson; David L Wilemon
ISBN: 9780132303835 0132303833
OCLC Number: 81860346
Description: xviii, 986 pages : illustrations ; 29 cm
Contents: Reasons for innovation --
Progression of innovation over time --
Historical perspective of invention, innovation, and product technology --
Product innovation --
Process innovation --
Developing and managing service innovation --
Organizational innovation --
Accelerating innovation --
Managerial practices and innovation strategies --
Future of innovation and its management.
Responsibility: Murray R. Millson, David Wilemon.
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