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The strategy workout : a journey to the heart of your business

Author: Cyril Levicki
Publisher: London : Pitman, 1997
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

This interactive book combines a tried and tested strategy audit to create and test the strength of a new strategy and a program for overcoming the difficulties of implementation.

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Document Type: Book
All Authors / Contributors: Cyril Levicki
ISBN: 0273624423 9780273624424
OCLC Number: 476626239
Description: 263 s
Contents: Defining your mission; studying competitors; understanding your business culture; selecting your short term tactics; making the right strategy successful; examining your market environment; applying strategic analysis inside your business; defining a long term strategy; mastering the difficulties of implementation.

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