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Student resource manual to accompany marketing

Author: James L Heskett
Publisher: New York : Macmillan, ©1976.
Edition/Format:   Book : EnglishView all editions and formats
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Genre/Form: Case studies
Additional Physical Format: Online version:
Heskett, James L.
Student resource manual to accompany marketing.
New York : Macmillan, ©1976
(OCoLC)894729566
Document Type: Book
All Authors / Contributors: James L Heskett
ISBN: 0023539607 9780023539602
OCLC Number: 3462833
Description: vi, 377 pages ; 26 cm
Responsibility: James L. Heskett.

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