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Succeeding at social enterprise : hard-won lessons for nonprofits and social entrepreneurs

Author: Social Enterprise Alliance
Publisher: Hoboken : John Wiley & Sons, 2010.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This is a groundbreaking guide to best practices in social enterprise (organizations that earn income while delivering a social benefit). It offers practical tools, guidance, models, and cases for implementing an effective program. The contributors focus on the core competencies needed including leading a venture, business planning, marketing and sales, accounting, and more. The book also contains examples of  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Succeeding at social enterprise.
San Francisco, CA : Jossey-Bass, ©2010
(DLC) 2009054088
(OCoLC)460062113
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Social Enterprise Alliance
ISBN: 9780470608739 0470608730 1282551256 9781282551251
OCLC Number: 609861563
Description: 1 online resource (299 pages)
Contents: Aligning mission and a social venture / Keith B. Artin --
Doing good versus doing well / Kevin Lynch and Julius Walls Jr. --
Business planning for enduring social impact / Andrew Wolk --
Aligning staff and board around a venture / Wendy K. Baumann and Julann Jatczak --
The life cycle of social enterprise financing / Jeannine Jacokes and Jennifer Pryce --
Product or service development / Mark J. Loranger --
Image, advertising, and communications / Martin Schwartz --
Generating sales through great customer service / Martin Schwartz --
Advocacy and social enterprise / Charles King --
Innovation and technology strategies / Sean Milliken [and others] --
Building a performance measurement system : using data to accelerate social impact / Andrew Wolk --
Value versus waste / Kevin Lynch and Julius Walls Jr. --
Good board governance is a good business practice / Sonia Pouyat --
Leading change / Deborah Alvarez-Rodriguez --
Leadership succession / Jim Schorr --
Scaling back or shutting down the venture / Gerry Higgins and James Finnie.
Responsibility: Social Enterprise Alliance.

Abstract:

This is a groundbreaking guide to best practices in social enterprise (organizations that earn income while delivering a social benefit). It offers practical tools, guidance, models, and cases for implementing an effective program. The contributors focus on the core competencies needed including leading a venture, business planning, marketing and sales, accounting, and more. The book also contains examples of success from the field, across the sectors including health, education and social services. It offers a resource for professionals in nonprofits with a social enterprise focus.

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