skip to content
Summary : Breaking Out in a Competitive Marketplace. Preview this item
ClosePreview this item
Checking...

Summary : Breaking Out in a Competitive Marketplace.

Author: BusinessNews Publishing
Publisher: Cork : Primento Digital, 2014.
Edition/Format:   eBook : Document : English
Database:WorldCat
Summary:
This work offers a summary of the book: "The Power of Why: Breaking Out in a Competitive Marketplace" by C. Richard Weylman. Summary of the ideas in C. Richard Weylman's book: "The Power of Why" explains that the conventional approach to selling was to develop a Unique Selling Proposition (UPS) which details why people should do business with you. This summary highlights that a better idea is to develop a Unique  Read more...
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy online

Links to this item

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Electronic books
Additional Physical Format: Print version:
Publishing, BusinessNews.
Summary : The Power Of Why - C. Richard Weylman.
Cork : Primento Digital, ©2014
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: BusinessNews Publishing
ISBN: 9782511024348 2511024349
OCLC Number: 913694656
Description: 1 online resource (39 pages)
Contents: Title page; Book Presentation; Book Abstract; About the Author; Important Note About This Ebook; Summary of The Power Of Why (C. Richard Weylman); 1. Why a UVP is required to be truly standout in today's marketplace; 2. The six steps to breaking out in a competitive marketplace; 1. Know the rules; 2. Craft your promise; 3. Align everyone; 4. Market distinctions; 5. Sell advantages; 6. Exceed expectations; About the Summary Publisher; Copyright.

Abstract:

This work offers a summary of the book: "The Power of Why: Breaking Out in a Competitive Marketplace" by C. Richard Weylman. Summary of the ideas in C. Richard Weylman's book: "The Power of Why" explains that the conventional approach to selling was to develop a Unique Selling Proposition (UPS) which details why people should do business with you. This summary highlights that a better idea is to develop a Unique Value Promise (UVP) which articulates the value, the personal benefits and the clear outcomes customers will accomplish by doing business with you. Added- value of this summary: Save.

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.

Similar Items

Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/913694656> # Summary Breaking Out in a Competitive Marketplace.
    a schema:Book, schema:MediaObject, schema:CreativeWork ;
   library:oclcnum "913694656" ;
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/ie> ;
   library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/2568940027#Place/cork> ; # Cork
   schema:about <http://experiment.worldcat.org/entity/work/data/2568940027#Topic/competition> ; # Competition
   schema:about <http://experiment.worldcat.org/entity/work/data/2568940027#Topic/marketing_management> ; # Marketing--Management
   schema:about <http://dewey.info/class/658.8/> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/2568940027#Topic/product_management> ; # Product management
   schema:bookFormat schema:EBook ;
   schema:creator <http://experiment.worldcat.org/entity/work/data/2568940027#Person/publishing_businessnews> ; # BusinessNews Publishing
   schema:datePublished "2014" ;
   schema:description "This work offers a summary of the book: "The Power of Why: Breaking Out in a Competitive Marketplace" by C. Richard Weylman. Summary of the ideas in C. Richard Weylman's book: "The Power of Why" explains that the conventional approach to selling was to develop a Unique Selling Proposition (UPS) which details why people should do business with you. This summary highlights that a better idea is to develop a Unique Value Promise (UVP) which articulates the value, the personal benefits and the clear outcomes customers will accomplish by doing business with you. Added- value of this summary: Save."@en ;
   schema:description "Title page; Book Presentation; Book Abstract; About the Author; Important Note About This Ebook; Summary of The Power Of Why (C. Richard Weylman); 1. Why a UVP is required to be truly standout in today's marketplace; 2. The six steps to breaking out in a competitive marketplace; 1. Know the rules; 2. Craft your promise; 3. Align everyone; 4. Market distinctions; 5. Sell advantages; 6. Exceed expectations; About the Summary Publisher; Copyright."@en ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/2568940027> ;
   schema:genre "Electronic books"@en ;
   schema:inLanguage "en" ;
   schema:isSimilarTo <http://worldcat.org/entity/work/data/2568940027#CreativeWork/summary_the_power_of_why_c_richard_weylman> ;
   schema:name "Summary Breaking Out in a Competitive Marketplace."@en ;
   schema:productID "913694656" ;
   schema:publication <http://www.worldcat.org/title/-/oclc/913694656#PublicationEvent/cork_primento_digital_2014> ;
   schema:publisher <http://experiment.worldcat.org/entity/work/data/2568940027#Agent/primento_digital> ; # Primento Digital
   schema:url <http://public.eblib.com/choice/publicfullrecord.aspx?p=2080482> ;
   schema:workExample <http://worldcat.org/isbn/9782511024348> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/913694656> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/2568940027#Agent/primento_digital> # Primento Digital
    a bgn:Agent ;
   schema:name "Primento Digital" ;
    .

<http://experiment.worldcat.org/entity/work/data/2568940027#Person/publishing_businessnews> # BusinessNews Publishing
    a schema:Person ;
   schema:familyName "Publishing" ;
   schema:givenName "BusinessNews" ;
   schema:name "BusinessNews Publishing" ;
    .

<http://experiment.worldcat.org/entity/work/data/2568940027#Topic/marketing_management> # Marketing--Management
    a schema:Intangible ;
   schema:name "Marketing--Management"@en ;
    .

<http://worldcat.org/entity/work/data/2568940027#CreativeWork/summary_the_power_of_why_c_richard_weylman>
    a schema:CreativeWork ;
   rdfs:label "Summary : The Power Of Why - C. Richard Weylman." ;
   schema:description "Print version:" ;
   schema:isSimilarTo <http://www.worldcat.org/oclc/913694656> ; # Summary Breaking Out in a Competitive Marketplace.
    .

<http://worldcat.org/isbn/9782511024348>
    a schema:ProductModel ;
   schema:isbn "2511024349" ;
   schema:isbn "9782511024348" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.