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Summary : the Art of Selling Your Message.

Author: BusinessNews Publishing
Publisher: Cork : Primento Digital, 2014.
Edition/Format:   eBook : Document : English
Summary:
This work offers a summary of the book "THE 5 PATHS TO PERSUASION: The Art of Selling Your Message" by ROBERT MILLER and GARY WILLIAMS. A two-year study of 1,700 executives show that there are 5 types of decision makers: followers, charismatics, skeptics, thinkers and controllers. In The 5 Paths to Persuasion, Miller and Williams explain how this knowledge can help revolutionise your business life: knowing how other  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Publishing, BusinessNews.
Summary : The 5 Paths To Persuasion - Robert Miller and Gary Williams.
Cork : Primento Digital, ©2014
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: BusinessNews Publishing
ISBN: 9782511021514 251102151X
OCLC Number: 913694820
Description: 1 online resource (43 pages)
Contents: Title page; Book Presentation; Book Abstract; About the Author; Important Note About This Ebook; Summary of The 5 paths To Persuasion (Robert Miller and Gary Williams); 1. Differentiating The Five Decision Making Styles; The Five Styles of Decision Making; 2. How To Persuade Followers; 3. How To Persuade Charismatics; 4. How To Persuade Skeptics; 5. How To Persuade Thinkers; 6. How To Persuade Controllers; About the Summary Publisher; Copyright.
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Abstract:

This work offers a summary of the book "THE 5 PATHS TO PERSUASION: The Art of Selling Your Message" by ROBERT MILLER and GARY WILLIAMS. A two-year study of 1,700 executives show that there are 5 types of decision makers: followers, charismatics, skeptics, thinkers and controllers. In The 5 Paths to Persuasion, Miller and Williams explain how this knowledge can help revolutionise your business life: knowing how other people make decisions means you can anticipate their concerns and needs, and know how best to persuade them. They demonstrate clearly how it's possible to easily differentiate betw.

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