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Details
| Genre/Form: | Electronic books |
|---|---|
| Additional Physical Format: | Print version: Yost, Mark. Tailgating, sacks, and salary caps. Chicago, IL : Kaplan Pub., c2006 (DLC) 2006014413 |
| Material Type: | Internet resource |
| Document Type: | Internet Resource, Computer File |
| All Authors / Contributors: |
Mark Yost |
| ISBN: | 1419526006 9781419526008 |
| OCLC Number: | 133165459 |
| Description: | 1 online resource (xvi, 254 p.) |
| Contents: | In the best interest of the league : the NFL builds its future on its past -- Anything but free : playing for the NFL -- Any given Sunday : how Bert bell built the NFL's even playing field -- A perfect team : television and the NFL -- The NFL goes prime time : Monday night football and mainstream audiences -- Sports bars, satellites, and fantasy football : new media, new markets -- NFL merchandising : the empire's new clothes -- The super bowl : who really wins? -- Stadium fever : who plays and who pays? -- Down to the wire : inside the 2006 negotiations -- Super teams, savvy owners, and the future of the NFL. |
| Responsibility: | Mark Yost. |
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