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Tailgating, sacks, and salary caps : how the NFL became the most successful sports league in history
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Tailgating, sacks, and salary caps : how the NFL became the most successful sports league in history

Author: Mark Yost
Publisher: Chicago, IL : Kaplan Pub., ©2006.
Edition/Format:   eBook : EnglishView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Yost, Mark.
Tailgating, sacks, and salary caps.
Chicago, IL : Kaplan Pub., c2006
(DLC) 2006014413
Material Type: Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Mark Yost
ISBN: 1419526006 9781419526008
OCLC Number: 133165459
Description: 1 online resource (xvi, 254 p.)
Contents: In the best interest of the league : the NFL builds its future on its past --
Anything but free : playing for the NFL --
Any given Sunday : how Bert bell built the NFL's even playing field --
A perfect team : television and the NFL --
The NFL goes prime time : Monday night football and mainstream audiences --
Sports bars, satellites, and fantasy football : new media, new markets --
NFL merchandising : the empire's new clothes --
The super bowl : who really wins? --
Stadium fever : who plays and who pays? --
Down to the wire : inside the 2006 negotiations --
Super teams, savvy owners, and the future of the NFL.
Responsibility: Mark Yost.

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