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|All Authors / Contributors:||
|Description:||xvi, 318 pages ; 25 cm|
|Contents:||The cultural trend: sex appeal --
Agriculture : the slow boat to China Black --
Chefs: a ceviche in every pot --
Health: take two chia seeds and call me in the morning --
Sales: awards night --
Data: the trendwatchers --
Marketing: someday my red prince will come --
Ethnic foods: as American as chicken tikka masala --
Food politics: the taco truck march on Washington --
Money: baconomics 101 --
Aftermath: fondue retires to Florida.
"Entertaining... Sax has seized on a big, juicy topic, and is at his best in on-the-scene reporting, where the brisk, funny, assured voice that earned him many fans...keeps us galloping through the