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E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/13395510 Title: Televangelism : the marketing of popular religion Author: Razelle Frankl Publisher: Carbondale : Southern Illinois University Press, ©1987. ISBN/ISSN: 0809312999 9780809312993 OCLC:13395510

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Televangelism : the marketing of popular religion

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Televangelism : the marketing of popular religion

Author:	Razelle Frankl
Publisher:	Carbondale : Southern Illinois University Press, ©1987.
Edition/Format:	Book : EnglishView all editions and formats
Rating:	(not yet rated) 0 with reviews - Be the first.

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Additional Physical Format:	Online version: Frankl, Razelle, 1932- Televangelism. Carbondale : Southern Illinois University Press, c1987 (OCoLC)571122338
Document Type:	Book
All Authors / Contributors:	Razelle Frankl Find more information about:
ISBN:	0809312999 9780809312993
OCLC Number:	13395510
Notes:	Includes index.
Description:	xviii, 204 p. : ill. ; 24 cm.
Contents:	pt. 1. The concept of the electric church -- Introduction to the electric church -- Studies of the electric church -- pt. 2. The emergence of urban revivalism -- The seeds of the electric church -- Charles Grandison Finney and the ethos of revivalism -- Dwight Moody and the organization of urban revivalism -- Billy Sunday: businessman for the Lord -- pt. 3. The television industry and religious broadcasting -- Television: institution for profit -- Television imperatives and the electric church -- pt. 4. The electric church -- The variety of messages in the electric church -- The uses of television -- Fundraising: television's transformation of a ritual -- Conclusion.
Responsibility:	Razelle Frankl.
More information:	Contributor biographical information Publisher description

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"pt. 1. The concept of the electric church -- Introduction to the electric church -- Studies of the electric church -- pt. 2. The emergence of urban revivalism -- The seeds of the electric church -- Charles Grandison Finney and the ethos of revivalism -- Dwight Moody and the organization of urban revivalism -- Billy Sunday: businessman for the Lord -- pt. 3. The television industry and religious broadcasting -- Television: institution for profit -- Television imperatives and the electric church -- pt. 4. The electric church -- The variety of messages in the electric church -- The uses of television -- Fundraising: television's transformation of a ritual -- Conclusion."

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