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Television Culture.

Author: Fiske, John.
Publisher: Taylor & Francis 2010.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining 'Why Fiske Still Matters' for today's students, followed by a discussion between former Fiske students Ron Becker, Aniko Bodroghkozy, Steve Classen, Elana Levine, Jason Mittell, Greg Smith and Pam Wilson on 'John Fiske and Television Culture '. Both underline the continuing relevance of this foundational text in the  Read more...
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Details

Genre/Form: Electronic resource
Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Fiske, John.
ISBN: 9780203837153 0203837150 1282929666 9781282929661
OCLC Number: 741356602
Description: 1 online resource
Contents: Cover --
TITLE --
COPYRIGHT --
CONTENTS --
ACKNOWLEDGEMENTS --
WHY FISKE STILL MATTERS --
JOHN FISKE AND TELEVISION CULTURE --
NOTES ON CONTRIBUTORS --
1 SOME TELEVISION, SOME TOPICS, AND SOME TERMINOLOGY --
2 REALISM --
3 REALISM AND IDEOLOGY --
4 SUBJECTIVITY AND ADDRESS --
5 ACTIVE AUDIENCES --
6 ACTIVATED TEXTS --
7 INTERTEXTUALITY --
8 NARRATIVE --
9 CHARACTER READING --
10 GENDERED TELEVISION: FEMININITY --
11 GENDERED TELEVISION: MASCULINITY --
12 PLEASURE AND PLAY --
13 CARNIVAL AND STYLE --
14 QUIZZICAL PLEASURES --
15 NEWS READINGS, NEWS READERS --
16 CONCLUSION: THE POPULAR ECONOMY --
REFERENCES --
NAME INDEX --
SUBJECT INDEX.

Abstract:

This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining 'Why Fiske Still Matters' for today's students, followed by a discussion between former Fiske students Ron Becker, Aniko Bodroghkozy, Steve Classen, Elana Levine, Jason Mittell, Greg Smith and Pam Wilson on 'John Fiske and Television Culture '. Both underline the continuing relevance of this foundational text in the study of contemporary media and popular culture. Television is unique in its ability to produce so much pleasure and so many meanings for such a wide variety of people. In this book, John Fiske looks at television's role as an agent of popular culture, and goes on to consider the relationship between this cultural dimension and television's status as a commodity of the cultural industries that are deeply inscribed with capitalism. He makes use of detailed textual analysis and audience studies to show how television is absorbed into social experience, and thus made into popular culture. Audiences, Fiske argues, are productive, discriminating, and televisually literate. Television Culture provides a comprehensive introduction for students to an integral topic on all communication and media studies courses.

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