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The television will be revolutionized

著者: Amanda D Lotz
出版商: New York : New York University Press, ©2007.
版本/格式:   电子图书 : 文献 : 英语查看所有的版本和格式
数据库:WorldCat
提要:

Takes us behind the screen to explore what is changing in television, why its changing, and why these changes matter

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类型/形式: Electronic books
附加的形体格式: Print version:
Lotz, Amanda D., 1974-
Television will be revolutionized.
New York : New York University Press, c2007
(DLC) 2007023407
(OCoLC)141188037
材料类型: 文献, 互联网资源
文件类型: 互联网资源, 计算机文档
所有的著者/提供者: Amanda D Lotz
ISBN: 9780814752326 0814752322 9780814752197 0814752195 9780814752203 0814752209
OCLC号码: 194326572
描述: 1 online resource (xii, 321 p.)
内容: Understanding television at the beginning of the post-network era --
Television outside the box : the technological revolution of television --
Making television : changes in the practices of creating television --
Revolutionizing distribution : breaking open the network bottleneck --
Advertising after the network era : the new economics of television --
Recounting the audience : integrating new measurement techniques and technologies --
Television storytelling possibilities at the beginning of the post-network era : five cases.
责任: Amanda D. Lotz.

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出版商概要

"American television is undergoing profound transitions in the digital age, transforming both the television industry and our viewing experiences. Lotz has written the definitive guidebook to the 再读一些...

 
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