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The theory and practice of revenue management

Author: Kalyan T Talluri; Garrett Van Ryzin
Publisher: Boston, Mass. : Kluwer Academic Publishers, ©2004.
Series: International series in operations research & management science, 68.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Revenue management (RM) is one of the most successful applications in Operations Research. The RM has grown from its application with a handful of major airlines to its status today as a mainstream business practice with a growing list of industry users from Walt Disney Resorts to National Car Rental and a supporting industry of software and consulting firms. Over this same time period, academic and industry  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Talluri, Kalyan T.
Theory and practice of revenue management.
Boston, Mass. : Kluwer Academic Publishers, ©2004
(DLC) 2004047439
(OCoLC)54853042
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Kalyan T Talluri; Garrett Van Ryzin
ISBN: 9780387273914 1402079338 9781402079337 0387273913
OCLC Number: 496971167
Description: 1 online resource (xxvii, 712 pages).
Contents: Cover --
Table of Contents --
Dedication --
List of Figures --
List of Tables --
Preface --
Acknowledgments --
1. INTRODUCTION --
1.1 What Is "RM"? --
1.2 The Origins of RM --
1.3 A Conceptual Framework for RM --
1.4 An Overview of a RM System --
1.5 The State of the RM Profession --
1.6 Chapter Organization and Reading Guide --
1.7 Notes and Sources --
Part I Quantity-based RM --
2. SINGLE-RESOURCE CAPACITY CONTROL --
2.1 Introduction --
2.2 Static Models --
2.3 Adaptive Methods --
2.4 Group Arrivals --
2.5 Dynamic Models --
2.6 Customer-Choice Behavior --
2.7 Notes and Sources --
3. NETWORK CAPACITY CONTROL --
3.1 Introduction --
3.2 The Theory of Optimal Network Controls --
3.3 Approximations Based on Network Models --
3.4 Approximations Based on Decomposition --
3.5 Stochastic Gradient Methods --
3.6 Asymptotic Analysis of Network Problems --
3.7 Decentralized Network Control: Airline Alliances --
3.8 Notes and Sources --
4. OVERBOOKING --
4.1 Business Context and Overview --
4.2 Static Overbooking Models --
4.3 Dynamic Overbooking Models --
4.4 Combined Capacity-Control and Overbooking Models --
4.5 Substitutable Capacity --
4.6 Network Overbooking --
4.7 Notes and Sources --
Part II Price-based RM --
5. DYNAMIC PRICING --
5.1 Introduction and Overview --
5.2 Single-Product Dynamic Pricing Without Replenishment --
5.3 Single-Product Dynamic Pricing with Replenishment --
5.4 Multiproduct' Multiresource Pricing --
5.5 Finite-Population Models and Price Skimming --
5.6 Promotions Optimization --
5.7 Notes and Sources --
6. AUCTIONS --
6.1 Introduction and Industry Overview --
6.2 Independent Private-Value Theory --
6.3 Optimal Dynamic Single-Resource Capacity Auctions --
6.4 Optimal Dynamic Auctions with Replenishment --
6.5 Network Auctions --
6.6 Notes and Sources --
Part III Common Elements --
7. CUSTOMER-BEHAVIOR AND MARKET-RESPONSE MODELS --
7.1 The Independent-Demand Model --
7.2 Models of Individual Customer Choice --
7.3 Models of Aggregate Demand --
7.4 Notes and Sources --
8. THE ECONOMICS OF RM --
8.1 Introduction --
8.2 Perfect Competition --
8.3 Monopoly Pricing --
8.4 Price and Capacity Competition in an Oligopoly --
8.5 Notes and Sources --
9. ESTIMATION AND FORECASTING --
9.1 Introduction --
9.2 Estimation Methods --
9.3 Forecasting Methods --
9.4 Data Incompleteness and Unconstraining --
9.5 Error Tracking and System Control --
9.6 Industry Models of RM Estimation and Forecasting --
9.7 Notes and Sources --
10. INDUSTRY PROFILES --
10.1 Airlines --
10.2 Hotels --
10.3 Rental Car --
10.4 Retailing --
10.5 Media and Broadcasting --
10.6 Natural-Gas Storage and Transmission --
10.7 Electricity Generation and Transmission --
10.8 Tour Operators --
10.9 Casinos --
10.10 Cruise Ships and Ferry Lines --
10.11 Passenger Railways --
10.12 Air Cargo --
10.13 Freight --
10.14 Theaters and Sporting Events --
10.15 Manufacturing --
10.16 Notes and Sources --
11. IMPLEMENTATION.
Series Title: International series in operations research & management science, 68.
Responsibility: Kalyan T. Talluri, Garrett J. van Ryzin.
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It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details.Successful hardcover  Read more...

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"Simply put this is an outstanding book. It is the first book to fully articulate the various ways operations research may be applied to revenue management problems. As such it is, in my opinion, one Read more...

 
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