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Three blind mice : how the TV networks lost their way

Author: Ken Auletta
Publisher: New York : Vintage Books, 1992, ©1991.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
What happened to network television in the 1980s' How did CBS, NBC, and ABC lose a third of their audience and more than half of their annual profits' Ken Auletta, author of Greed and Glory on Wall Street, tells the gripping story of the decline of the networks in this epically scaled work of journalism. He chronicles the takeovers and executive coups that turned ABC and NBC into assets of two mega-corporations and  Read more...
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Ken Auletta
ISBN: 9780307766335 0307766330 1299032869 9781299032866
OCLC Number: 780291716
Description: 1 online resource
Responsibility: Ken Auletta.
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Abstract:

What happened to network television in the 1980s' How did CBS, NBC, and ABC lose a third of their audience and more than half of their annual profits' Ken Auletta, author of Greed and Glory on Wall Street, tells the gripping story of the decline of the networks in this epically scaled work of journalism. He chronicles the takeovers and executive coups that turned ABC and NBC into assets of two mega-corporations and CBS into the fiefdom of one man, Larry Tisch, whose obsession with the bottom line could be both bracing and appalling. Auletta takes us inside the CBS newsroom on the night that Dan Rather went off-camera for six deadly minutes; into the screening rooms where NBC programming wunderkind Brandon Tartikoff watched two of his brightest prospects for new series thud disastrously to earth; and into the boardrooms where the three networks were trying to decide whether television is a public trust or a cash cow. Rich in anecdote and gossip, scalpel-sharp in its perceptions, Three Blind Mice chronicles a revolution in American business and popular culture, one that is changing the world on both sides of the television screen. From the Trade Paperback edition.

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