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The tipping point : how little things can make a big difference

Author: Malcolm Gladwell; Vanessa Hall-Bennett; Moline Public Library (Ill.)
Publisher: Moline, IL : Moline Public Library, ©2009.
Series: Novel Conversastion.
Edition/Format:   Print book : Kit : EnglishView all editions and formats
Database:WorldCat
Summary:

This celebrated bestseller, now in paperback, is a book that is changing the way Americans think about selling products and disseminating ideas. The new Afterword by the author describes how readers  Read more...

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Material Type: Kit
Document Type: Book
All Authors / Contributors: Malcolm Gladwell; Vanessa Hall-Bennett; Moline Public Library (Ill.)
ISBN: 9780316346627 0316346624
OCLC Number: 440753238
Notes: Book: The tipping point : how little things can make a big difference / Malcolm Gladwell. 1st Back Bay pbk. ed. Boston : Little, Brown, c2002. xii, 301 p. ; 21 cm.
Description: 10 books, 1 discussion guide. ; in plastic container 15 x 39 x 24 cm.
Contents: The three rules of epidemics --
The law of the few: connectors, mavens, and salesmen --
The stickiness factor: Sesame Street, Blue's Clues, and the educational virus --
The power of context (part one): Bernie Goetz and the rise and fall of New York City crime --
The power of context (part two): the magic number one hundred and fifty --
Case study: rumors, sneakers, and the power of translation --
Case study: suicide, smoking, and the search for the unsticky cigarette --
Conclusion: focus, test, and believe.
Series Title: Novel Conversastion.
Responsibility: [compiled by Vanessa Hall-Bennett].

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