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The tipping point : how little things can make a big difference

Author: Malcolm Gladwell
Publisher: Boston : Little, Brown and Co., ©2002.
Edition/Format:   Braille book : Braille : EnglishView all editions and formats
Database:WorldCat
Summary:
A journalist proposes that fads are social epidemics in which little changes have big effects. He refers to the one dramatic moment during such a contagion, when everything can change all at once, as "the tipping point." Gladwell also analyzes trends to further explain his theory. Bestseller.
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Document Type: Book
All Authors / Contributors: Malcolm Gladwell
ISBN: 0316346624 9780316346627
OCLC Number: 679750607
Description: 301 p.
Responsibility: by Malcolm Gladwell.

Abstract:

A journalist proposes that fads are social epidemics in which little changes have big effects. He refers to the one dramatic moment during such a contagion, when everything can change all at once, as "the tipping point." Gladwell also analyzes trends to further explain his theory. Bestseller.

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