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Toyota under fire : lessons for turning crisis into opportunity

Author: Jeffrey K Liker; Timothy N Ogden
Publisher: New York : McGraw-Hill, ©2011.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:
Granted unprecedented access to Toyota's facilities worldwide, Liker, along with Timothy N. Ogden, investigated the inside story of how Toyota faced the challenges of the recession and the recall crisis of 2009-2010.
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Document Type: Book
All Authors / Contributors: Jeffrey K Liker; Timothy N Ogden
ISBN: 9780071762991 007176299X
OCLC Number: 692290353
Notes: Includes index.
Description: xxx, 241 pages : illustrations ; 22 cm
Contents: The most admired company in the world --
The oil crisis and the great recession --
The recall crisis --
Response and the road to recovery --
Lessons.
Responsibility: Jeffrey K. Liker, Timothy N. Ogden.

Abstract:

The first comprehensive look at the 2009-2010 Toyota recall: A case study of how to overcome a major management crisis--from Jeffrey Liker, author of the bestselling The Toyota Way  Read more...

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