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Training reinforcement : the 7 principles to create measurable behavior change and make learning stick

Author: Anthonie Wurth; Kees Wurth
Publisher: Hoboken : Wiley, 2018.
Edition/Format:   eBook : Document : English : First editionView all editions and formats
Summary:
"A proven framework to fill the gap between "knowing" and "doing" Training Reinforcement offers expert guidance for more effective training outcomes. Last year, US companies spent over $165 Billon on training; while many training programs themselves provide valuable skills and concepts, even the best-designed programs are ineffective because the learned behaviors are not reinforced. Without reinforcement, learned
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Wurth, Anthonie, 1967-
Training reinforcement.
Hoboken : Wiley, 2018
(DLC) 2018018080
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Anthonie Wurth; Kees Wurth
ISBN: 9781119425564 1119425565 9781119425533 1119425530
OCLC Number: 1033547606
Description: 1 online resource
Contents: Introduction xi; We Did It! xv; Part 1 Understanding reinforcement to reach Behavior Change 1 ; Chapter 1 Eyeing Gold 3; Chapter 2 What Is Reinforcement? 11; Chapter 3 Behavior Change Is Critical 21; Chapter 4 Influencing Behavior Change 35; Part 2 Building the Foundation 43 ; Chapter 5 An Overview of the 7 Principles of Reinforcement 45; Chapter 6 Principle 1: Master the 3 Phases for Results 53; Chapter 7 Principle 2: Close the 5 Reinforcement Gaps 65; Chapter 8 Principle 3: Create Measurable Behavior Change 75; Chapter 9 Recap of Building the Foundation 89; Part 3 engagement 93 ; Chapter 10 Principle 4: Provide a Perfect Push and Pull 95; Chapter 11 Principle 5: Create Friction and Direction 107; Chapter 12 Principle 6: Follow the Reinforcement Flow 117; Chapter 13 Recap of Engagement 129; Chapter 14 Principle 7: Place the Participant in the Center 133; Part 4 analyzing Your reinforcement Program 141 ; Chapter 15 Finding Balance with the Reinforcement Lever 143; Chapter 16 Crafting Reinforcement Messages 157; Chapter 17 Reinforcement for Different Training Types 175; Chapter 18 Introducing Your Reinforcement Program 185; Chapter 19 sore-made 189; Appendix Tools for Building a Reinforcement Program 193; Resources 207; About the Authors 215; About Mindmarker 217; Index 219.
Responsibility: Anthonie Wurth, Kees Wurth.

Abstract:

"A proven framework to fill the gap between "knowing" and "doing" Training Reinforcement offers expert guidance for more effective training outcomes. Last year, US companies spent over $165 Billon on training; while many training programs themselves provide valuable skills and concepts, even the best-designed programs are ineffective because the learned behaviors are not reinforced. Without reinforcement, learned information gets shuffled to the back of the mind in the "nice to know" file, never again to see the light of day. This book bridges the canyon between learning and doing by providing solid reinforcement strategies. Written by a former Olympic athlete and corporate training guru, this methodology works with human behavior rather than against it; you'll learn where traditional training methods fail, and how to fill those gaps with proven techniques that help training "stick." There's a difference between "telling" and "teaching," and that difference is reinforcement. Learned skills and behaviors cannot be truly effective until they are engrained, and they can only become engrained through use, encouragement, and measureable progress. This book provides a robust reinforcement framework that adds long-term value to any training program. Close the 5 Reinforcement Gaps and master the 3 Phases for results Create friction and direction while providing the perfect Push-Pull Follow the Reinforcement Flow to maintain consistency and effectiveness Create measureable behavior change by placing the participant central to the process Reinforcing training means more than simple repetition and reminders, and effective reinforcement requires a careful balance of independence and oversight. Training Reinforcement provides a ready-made blueprint with proven results, giving trainers and managers an invaluable resource for leading behavioral change"--

"Part 1 explains how you can achieve behavior change by using reinforce- ment. We explain what reinforcement is, what is needed for behavior change, the difference between training goals and reinforcement objectives, and what influences behavior change. In Part 2, we provide an overview of The 7 Principles of Reinforcement, and then explain how the first three principles are used to build a strong foun- dation to drive results. Chapters 6, 7, and 8 contains tools and assessments to help you to build and improve your foundation. Part 3 helps you build your engagement to increase learners' participa- tion. In Chapters 10, 11, and 12 we explain the three principles that help you create messages that will reinforce the training and keep your learners' minds engaged. Again, each chapter provides tools and assessments"--

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