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Type : the secret history of letters

Author: Simon Loxley
Publisher: London : I.B. Tauris, 2006.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Type: The Secret History of Letters tells its story for the first time, treating typography as a hidden measure of our history. From the tempestuous debate about its beginnings in the fifteenth century, to the invention of our most contemporary lettering, Simon Loxley, with the skill of a novelist, tells of the people and events behind our letters. How did Johann Gutenberg, in late 1438, come to think of printing?  Read more...
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Genre/Form: History
Document Type: Book
All Authors / Contributors: Simon Loxley
ISBN: 1845110285 9781845110284
OCLC Number: 64315099
Notes: Originally published: 2004.
Description: 248 pages : illustrations ; 24 cm
Contents: Sine qua non --
The naked letter: the anatomy of type --
1. The adventure and the art: the obscure origins of a revolution --
2. Dynasty: in which William Caslon makes Britain the type centre of the world --
3. Garamuddle: when is a sixteenth-century typeface not a sixteenth-century typeface? --
4. The maverick tendency: the type and strange afterlife of John Baskerville --
Detour --
Meltdown: a stroll around a fallen giant --
5. 'Hideous Italians': thicks, thins, and the rise of advertising type --
6. American spring: creating the modern age --
7. An awful beauty: the private press movement --
8. Under fire: Frederic Goudy, type star --
Detour --
Typecast: on the trail of the metal fanatics --
9. Going Underground: Edward Johnston's letters for London --
10. The doves and the serpent: Stanley Morison and the Wardes --
11. Dangerous passions: radical European typography in the inter-war years --
12. Leper messiah: Gill semi-light, Gill heavy --
13. Europe after the rain: rebirth and twilight --
Detour --
Portable serenity: the precision and the passion of the letter cutter --
14. Two ghosts: forgotten technologies from the dustbin of history --
15. Motorway madness: David Kindersley and the great road sign ruckus --
16. A company man: Herb Lubalin and the International Typeface Corporation --
17. The twenty-six soldiers: fiddling with the format --
18. New gods: Neville Brody and the designer decade --
19. Revolution again: liberating the letter --
Detour Inside the micro-foundry: twenty-first-century type --
20. Typocalypse.
Responsibility: Simon Loxley.

Abstract:

Type is the bridge between writer and reader, between thought and understanding. This book treats typography as a measure of history. It is a guide through the history of letters and a study of their  Read more...

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'Simon Loxley's quirkily elegant Type follows hard on the heels of Lynne Truss's Eats, Shoots and Leaves. It is better designed and typeset than that unlikely bestseller, and its subject, type, is Read more...

 
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