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Uncommon Sense, Common Nonsense : Why some organisations consistently outperform others.

Author: Jules Goddard; Tony Eccles
Publisher: London : Profile, 2012.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Jules Goddard; Tony Eccles
ISBN: 9781847658210 1847658210
OCLC Number: 793166757
Description: 1 online resource (260 pages)
Contents: Cover Page; Title Page; Copyright Page; Dedication; Contents; Preface; Part 1 Winners and losers; Part 2 Strategy and tactics; Part 3 Organisation and management; Part 4 Biases and remedies; Part 5 Applications and examples; Final words; Acknowledgements.

Abstract:

Suitable for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are  Read more...

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Provocative, insightful, innovative and contrarian - with truths on every page -- Professor Lynda Gratton, London Business School This ground-breaking book s a joy to read -- Tom Robertson, Dean, The Read more...

 
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