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Understanding attitudes and predicting social behavior

Author: Icek Ajzen; Martin Fishbein
Publisher: Englewood Cliffs, N.J. : Prentice-Hall, ©1980.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

Core text in attitude courses. Explains "theory and reasoned action" model and then applies the model to various cases.

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Document Type: Book
All Authors / Contributors: Icek Ajzen; Martin Fishbein
ISBN: 9780139364358 0139364358 0139364439 9780139364433
OCLC Number: 233879672
Notes: Includes indexes.
Description: x, 278 pages : illustrations
Responsibility: Icek Ajzen, Martin Fishbein.

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