skip to content
Understanding brands : by 10 people who do Preview this item
ClosePreview this item
Checking...

Understanding brands : by 10 people who do

Author: Don Cowley
Publisher: London : Kogan Page, 1991.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

Product brands are influential in the customer's perception of a company, and can greatly enhance the marketing image. This guide covers various issues concerned with brands, from brand definition  Read more...

Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Aufsatzsammlung
Document Type: Book
All Authors / Contributors: Don Cowley
ISBN: 0749403748 9780749403744
OCLC Number: 154278792
Description: 222 pages : illustrations ; 24 cm
Responsibility: edited by Don Cowley.

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/154278792> # Understanding brands : by 10 people who do
    a schema:Book, schema:CreativeWork ;
   library:oclcnum "154278792" ;
   library:placeOfPublication <http://dbpedia.org/resource/London> ; # London
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/enk> ;
   schema:about <http://dewey.info/class/658.827/e20/> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/55736299#Topic/aufsatzsammlung> ; # Aufsatzsammlung
   schema:about <http://id.worldcat.org/fast/837883> ; # Brand name products
   schema:about <http://experiment.worldcat.org/entity/work/data/55736299#Topic/marke> ; # Marke
   schema:about <http://id.worldcat.org/fast/797554> ; # Advertising--Brand name products
   schema:about <http://id.loc.gov/authorities/subjects/sh85001101> ; # Advertising--Brand name products
   schema:bookFormat bgn:PrintBook ;
   schema:contributor <http://viaf.org/viaf/91560234> ; # Don Cowley
   schema:datePublished "1991" ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/55736299> ;
   schema:genre "Aufsatzsammlung"@en ;
   schema:inLanguage "en" ;
   schema:name "Understanding brands : by 10 people who do"@en ;
   schema:productID "154278792" ;
   schema:publication <http://www.worldcat.org/title/-/oclc/154278792#PublicationEvent/london_kogan_page_1991> ;
   schema:publisher <http://experiment.worldcat.org/entity/work/data/55736299#Agent/kogan_page> ; # Kogan Page
   schema:workExample <http://worldcat.org/isbn/9780749403744> ;
   umbel:isLike <http://bnb.data.bl.uk/id/resource/GB9158145> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/154278792> ;
    .


Related Entities

<http://dbpedia.org/resource/London> # London
    a schema:Place ;
   schema:name "London" ;
    .

<http://id.loc.gov/authorities/subjects/sh85001101> # Advertising--Brand name products
    a schema:Intangible ;
   schema:name "Advertising--Brand name products"@en ;
    .

<http://id.worldcat.org/fast/797554> # Advertising--Brand name products
    a schema:Intangible ;
   schema:name "Advertising--Brand name products"@en ;
    .

<http://id.worldcat.org/fast/837883> # Brand name products
    a schema:Intangible ;
   schema:name "Brand name products"@en ;
    .

<http://viaf.org/viaf/91560234> # Don Cowley
    a schema:Person ;
   schema:familyName "Cowley" ;
   schema:givenName "Don" ;
   schema:name "Don Cowley" ;
    .

<http://worldcat.org/isbn/9780749403744>
    a schema:ProductModel ;
   schema:isbn "0749403748" ;
   schema:isbn "9780749403744" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.